Marcum's Retail & Consumer Products group was the cover feature in the January issue of Fashion Mannuscript
By Ronald Friedman, Partner, Assurance
What is driving the decline in brick-and-mortar retailing is a combination of online sales growing annually at double-digit rates and the lack of excitement among customers for visiting brick-and-mortar locations. The Baby Boomers have, for years, spent their shopping dollars by visiting local malls and independent retail shops, but the reality is that this generation is aging and spending proportionately less on apparel and other consumer products. Today’s big spenders are the next generations, with the Millennials leading the pack.