About Jeff

Jeff Pera is managing partner of the Northern California region. He is responsible for overseeing all services to Marcum’s Northern California clients.

Jeff has more than 30 years of experience providing tax, business, and industry advice and insights to clients. He uses his in-depth industry knowledge as the basis for developing and applying tax and value-added business strategies customized to his clients. He is proficient in consumer and industrial products, including manufacturing, food & beverage, distribution, and retail.

Prior to joining Marcum, Jeff was a managing partner in the Greater Bay area at a national accounting firm. He also has served as a managing director at a wealth advisory firm and was partner-in-charge of the middle-market practice at a “Big Four” accounting firm.

He has been published in numerous trade and business journals and is a frequent presenter at industry and professional conferences on various technical and industry topics.

Professional & CIvic Affiliations

  • American Institute of Certified Public Accountants (AICPA)
  • California Society of Certified Public Accountants (CalCPA)
  • Financial Executives International — Board member
  • Junior Achievement
  • San Francisco Chamber of Commerce
  • University of San Francisco School of Accounting — Advisory Board member
  • The Guardsmen

Industry Focus

Consumer Products
Food and Beverage
Industrial Products
Retail
Manufacturing

Education

Master of Science, Taxation, cum laude
Golden Gate University

Bachelor of Science, Accounting
San Diego State University