The Los Angeles Business Journal featured Partner Ron Friedman, co-leader of the Retail & Consumer Products Group, in a special section on the state of the consumer goods market.
Los Angeles Business Journal
Retailers must change with the buying habits of their customers, and we are not seeing enough change at retail. The retailer must ask who are the customers they want shopping in their stores and how to get them there. Shoppers are looking for an experience, so give them one.