October 1, 2019
The Los Angeles Times quoted Retail Group Co-Leader Ronald Friedman in an article about the Forever 21’s bankruptcy filing.
Los Angeles Times
By James F. Peltz
Excerpt:
“It is possible to come back but it’s rare,” said Ronald Friedman, co-head of the retail practice at Marcum, an accounting and advisory firm… Friedman said that once Forever 21 downsizes, “they have to go back to what their core principles were all about and who they used to cater to” in order to stay relevant because the chain “lost their teenage buyer. The teenage buyer is always looking for the new thing.”